Press Release

AVIATION NEWS RELEASE
JetPurple Files Business License Application with the City of BurbankTaps A Colonel And A Captain - Names New ExecutivesFleet Finance Plan Proceeding on Schedule
Service Start-Up Target Date: Christmas 2017

May 3, 2017 - BURBANK, CA - Today luxury class carrier JetPurple officially filed its business license application with the City of Burbank, named its first president, new chief information/technology officer, new airline brand livery, and announced plans to connect Honolulu with both Los Angeles and Singapore, according to CEO Adam Blumenkranz, who says his plan is to ac-quire aircraft in-time to sell seats for this Christmas travel season.

New President
Seth M. Goldberg, Esq. is the company's new president. He is a retired, highly decorated U.S. Army Colonel, Deputy Commander for the 79th Infantry Brigade Combat Team, Deputy Com-mander of a 5,500-Soldier National Guard Infantry Brigade Combat Team, commanded over 1000 Soldiers of the elite “Thunderbolts” 1st Battalion, and is an accomplished litigator who has tried over 60 court trials and 13 jury trials. Colonel Goldberg's command combat experiences include Operation Enduring Freedom in Kosovo and Operation Iraqi Freedom. Goldberg gradu-ated from the University of California at Santa Barbara. He received his Juris Doctor degree from the University of La Verne. Colonel Goldberg is also a graduate of the United States Army War College, Command and General Staff College and Combined Arms Staff Service School.

New Chief Information/Technical Officer
Robert Emanuel is the company’s new CIO/CTO. He is a retired, highly decorated U.S. Army Captain, U.S. Army Airborne Aviation Officer, Infantry Officer, military Maintenance Test Pilot, and successful technology executive and entrepreneur. Emanuel has worked for several large multinational companies in management positions including United Airlines where he lead a technology team of 35 people. Additionally, Emanuel has designed integrated systems for NASA and other government and corporate entities, such as Mattel, Mazda and Yamaha. Captain Emanuel meritoriously has served his country for 25 years, including a combat tour with the 101st Airborne Division. Emanuel graduated Alameda College with a BS in computer science.

New Livery
“There is no U.S. carrier owning purple as its unique livery color. Purple is fashionable, the color of bravery, passion, and symbolic of our plans to treat all passengers like royalty” states Emanuel. Blumenkranz explains "Our new exterior livery of purple camouflage eyewear is in homage to Seth & Robert's decorated military careers as well as all of our country's veterans' selfless patriotic service! It's a very unique airliner livery and also requires less paint than other airlines use, which means less weight, less heat, and less drag to reduce our future fleet's aero-dynamics and efficiency. Its about a lot more than just less cost of paint. Our unique livery effec-tuates our efficiency and savvy, it's what the JetPurple brand is all about!"

BBJ-737 Asia Pacific & Honolulu Flights
Blumenkranz says the company is planning to use ultra-long-haul configured BBJs for flights from Burbank to Seoul, Shanghai and Singapore. Blumenkranz also says he is exploring Hon-olulu service from Burbank and Singapore, with plans for nonstop flights between Burbank and Singapore in the near future as well. Blumenkranz says his 2017 business plan is putting BBJs in the air that will feature first and business class cabins only, with a maximum 40 seat configu-ration. According to JetPurple, its first and business class service to Asia airfares are less than its competitors, yet the carrier will offer more amenities in addition to the obvious travel time savings and stress avoidance of the old airlines’ congested commercial terminal service.

ATR-42 Turboprop U.S. & Mexico Flights
The company’s plans also include employing ATR-42s for potential short-haul flights between Scottsdale, Arizona and Puerto Peñasco, Sonora, Mexico and San Diego. Furthermore, Blu-menkranz says he is studying the profitability of services for San Diego to connect with San Francisco and Las Vegas.

JetPurple: Industry Disruptor
“JetPurple will be an industry disruptor,” forecasts Goldberg. “We are setting-out to create a car-rier flying routes that no one else offers with the safety, reliability, and comfort of commercial air-craft, yet operating with the efficiency and style of private VIP jet travel, conveniently sold one ticket at a time. Passengers will not find this air service anywhere else in the skies today.”

About The Founder/CEO
JetPurple was founded by Adam Blumenkranz and launched commercial air service on May 24, 2012 in partnership with Public Charters/Aviation Technologies and Blacker Airport. He has founded several companies over a thirty year career including a boutique media investment bank and a specialty finance investment firm. He was appointed the Chief Marketing Officer of aviation veteran Jim Gallagher’s Public Charters/Aviation Technologies to launch their first scheduled public charter air route, JetPurple. Currently Blumenkranz’s focus is on commercial aircraft structured finance. Prior to a career in aviation, he was CEO of major music/film finance firm ICE Capital, where he structured and funded more than $1 billion in production budgets and asset based royalty bonds. Blumenkranz is a graduate of the University of Michigan and also earned his MBA at the University of Michigan while running his first business ventures.

Fleet Financing
JetPurple is currently in the process of structuring investment grade aircraft backed bonds, known as Enhanced Equipment Trust Certificates, referred to in the aviation finance industry as "Double E-TC" bonds. The company plans to acquire its own mission specific fleet and place the aircraft on existing FAA Part-135 air operator certificates to operate JetPurple's USDoT reg-istered flights by FAA licensed/certified crews.

Regulatory Fine Print
JetPurple says in addition to its business license application with the City of Burbank, it plans to file all required applications for business licenses and regulatory certificates when necessary. The company says it is not currently required to possess any additional certificates or licenses. JetPurple’s plans are to file certain applications with the USDoT for Part-380 indirect air carrier certificates, as and when required.